Discover them:
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Since 2020, What Matters has been re-enchanting the daily lives of thousands of families with products that are “good for us and good for the planet”. Care, hygiene, oral, home: its formulas are made in France, certified organic, vegan, but also effective and pleasant to use. And for its founders, Charlotte Catton and Franck Ladouce, the container matters just as much as the content. These everyday essentials are packaged in designer, refillable bottles, most of which are made of reinforced glass® (3 times more resistant, prevents breakage in the event of breakage, 100% recyclable). Ultra-light, the brand's eco-refills weigh less than 7 grams (i.e. ½ pot of yogurt), which represents a 70 to 90% reduction in plastic compared to conventional containers.