Envie de vous démarquer pendant les fêtes avec un maquillage qui sort de l’ordinaire ? Ne bougez plus, vous êtes au bon endroit. Les catwalks et les podiums de la fin d’année 2024 sont de formidables sources d’inspiration pour diffuser les tendances de fin d’année en avant-première dans votre cercle de proches et d’amis.

Pour Noël et le Nouvel An, on mise sur un teint glazed extralumineux et un blush discret que viennent réveiller des yeux franchement « grunge » et une bouche bordeaux. Et parce qu’on sait déjà que vous préférerez vous approprier ces looks en version « clean », nous vous avons concocté un tuto complet fondé uniquement sur de belles marques conformes à notre charte, comme Ilia, RMS et Absolution.

Many of us want to rethink our consumption patterns. We dream of them being a little more responsible, more ecological, more committed. But it's not always easy to get started and be sure you're making the right choice, especially when faced with the spectre of greenwashing.

As with everything, it's the small steps that make big changes. The most important thing is to start this journey with your heart and soul, without feeling guilty. We each move at our own pace: everything can't be perfect, but a tiny gesture multiplied by millions of consumers could have more repercussions than we think.

Refillable packaging, upcycled ingredients, local sourcing, solid cosmetics and 0% water: there are now many ways to try to consume "better". To start gently, it's up to you to choose the one with which you feel most in tune. You can then gradually venture towards complementary biases if you feel like it.

Ready for a magical holiday?

Our editorial team reveals its Happy Santa list. Low-cost gifts, generous surprises, lifestyle attentions or even cocooning boxes to proudly place under the tree. Here you will find everything you need to put stars in the eyes of your loved ones.

And because many of us want to move towards more responsible gifts, we indicate with a " 🌲" the ethical arguments of each product mentioned . A detail that can make all the difference in the way you enjoy Christmas, for you and your lucky recipient!

What if it was time to replace grandma's tips with mom's tips?

Generation after generation, women pass on their advice on how to live in peace with their bodies and their femininity. Many of these famous "grandmother's recipes" popularized by empirical use in families are still relevant today. Others, on the contrary, are somewhat outdated and far removed from the new demands of the younger generations.

It is so that this oral transmission continues again and again that we have decided to offer you these "girls' tips and tricks" brought up to date. With a different point of view, less reserved and more modern, without taboos and without secrets. To inspire a new impetus to mother-daughter complicity and to this sisterhood by which everything begins for today's young girls.

“Cover this breast that I cannot see…” Or rather, no: look at your chest with the eyes of love. Because our breasts, if we sometimes find them imperfect, too this or too that, deserve much more attention than we give them today.

Very fragile, their maintenance hangs by a thread, a pregnancy, a decade or a burst of hormones. They change with us, in spite of us – nothing more normal in a woman's life. Even if many of us fantasize about a firm and proudly erect curve!

Breast care should ideally begin at puberty. It involves simple but daily actions to maintain its roundness and softness. It is a moment just for yourself, in front of yourself, and an opportunity to become familiar with the touch of your breasts to better understand the changes.

What is more deliciously authentic and more undeniably consensual than a good cup of coffee?

Not much, except maybe two good cups of coffee. 😉 Discovered in Ethiopia and arriving in Europe in the 16th ^century , coffee beans have never left our kitchens since then… but not only that!

A flagship grind of grandmother's remedies, coffee is also a beauty ally capable of being as gentle on the skin as it is powerful in the mouth. Here's how to return to the roots of this caffeinated tradition and enjoy its many benefits in an optimized version.

The return to the monotony of work and weather after the carefree summer holidays is sometimes synonymous with intense frustrations. To ward off the spell, here is the "magic" word to (re)place at the heart of your morning routine from the beginning of September: PLEASURE.

Guardian of our happiness hormones (dopamine, serotonin), driving force behind our joy of living and our motivation: pleasure is never a luxury, but rather a vital necessity that we tend to sacrifice too much in the hustle and bustle of returning to the office.

We help you recharge your batteries with this series of little “thrills” to give yourself first thing in the morning. Taste, smell, sexual or cosmetic: all are experienced as lovely gifts from you to you, to be enjoyed and reproduced without feeling guilty. To do yourself some good, quite simply.

Scalp care is the new hair care.

Because having beautiful and strong hair starts at the roots, skincare codes now extend to our scalp. Masks, scrubs, serums: nothing is too good for this scalp whose well-being we too often neglect.

Here are 3 surprising ways to breathe new life into your roots and start over with a healthy hair. Apply these new “reset” reflexes at least twice a month to make a difference.

 Textured hair (wavy, curly, frizzy, kinky) is often more demanding than straight hair. It needs extra gentleness when washing, richer care and – what we forget far too often – a well-balanced routine between hydration and proteins. That’s the key!

Need a little help finding your way around the “clean” section? Here’s a 5-step routine to enjoy more toned, softer and more radiant springs.

We all agree that summer is the season of shine. The rising mercury corresponds to a mechanical increase in our sebaceous secretions. We need sebum to keep our skin properly hydrated. But when present in too great a quantity, it gives our skin a shiny effect that blurs the complexion and makes makeup slide.

All skin types are affected by this excess summer sebum. However, it is naturally combination to oily skin that suffers the most, with uncontrollable (or almost!) shine from the crack of dawn.

In short, if you tend to wake up with a face that shines more than usual lately, it's because your skin has already switched to summer time! Here are our tips to best accompany it during the hot season, both in terms of skincare and makeup.

Bronzing and contouring products are often the unloved items in our makeup bag.

We use them once or twice, we feel like they don't suit us... so we abandon them. But in reality, it's often because we confuse these two types of products - which are not at all used for the same purpose.

We can even say that it's night and day... Moreover, whether we're team bronzer or team contouring, the most important thing is 1/ to choose the right color and 2/ to apply them correctly to our face.

Only then will we learn to love them again as they deserve. 🤎

The sunny season is back… and with it, the sun season! Summer or not, more and more of us are opting for daily application.

It is one of the most effective preventive measures to protect the integrity of our skin throughout the year.

Today, in Europe, it is estimated that 80% of the signs of aging are directly attributable to UV rays.

They are also involved in 70 to 90% of cases of melanoma. So sun protection: yes, it comes naturally, but not just any type of protection.

We thought of you, who feels lost in the sunscreen aisle. Here's what you need to help you choose your best anti-UV ally. 😊

Becoming a mother is, in a way, a wonderful upheaval: in our heads, in our bodies and also in our bathroom. We have just faced a 9-month ordeal: it is normal that we need a little time and tenderness to reclaim our body and regenerate our mind. Today's objective: guide you in your postpartum self-love journey.

Be careful if you breastfeed: the choice of your products must be carefully considered, because certain components can pass into breast milk. The treatments and supplements that we offer below are not contraindicated for breastfeeding women. As a precautionary measure, we still encourage you to contact your doctor to ask for advice.

You are not/younger mother, but you know one? This little list will give you great gift ideas for a baby shower!

Over the years, you will see your children's skin change. We can consider that it goes through 3 stages.

From 0 to 3 years old, babies' skin is very fragile and absorbs everything; from approximately 3 to 10 years old, children's skin is better protected, but may still show signs of sensitivity; finally, during adolescence, it secretes a large quantity of sebum and develops imperfections.

All these variations of biological origin require adopting adequate natural care. We guide you on this journey by helping you acquire essential reflexes and choose the right products.

 Remember to apply the precautionary principle. If in doubt about an ingredient or product, contact a healthcare professional. All our advice will never replace medical advice. 👩‍⚕️

Sometimes we tend to do too much for our skin. And she knows how to show us when she reaches saturation. If you have recently suffered from increased skin sensitivity, a suffocated and congested complexion or even redness: it may be because you are in the midst of cosmetic overzeal. The solution: go back to the essentials by drastically reducing your routine to 3 fundamental steps. Because yes, in reality, our skin doesn't need much to stay beautiful and feel good. Trust her and support her without suffocating her by adopting “skinmalism”: a short ritual and simple products that do what we ask of them – and that’s already enough!

Today, 2 out of 3 women say they have sensitive skin. Is environmental change to blame? It is difficult to provide a clear-cut answer to this very thorny question. The fact remains that we, in our bathrooms, need solutions to soothe these redness, tightness, tingling, sensations of irritation and other joyful signs of our skin reactivity. The salvation of our overexcited skin could be in skip-care: we skip the superfluous care steps AND the layering of active ingredients like explosive millefeuille. We replace all of this with a good dose of balance to restore gentleness and common sense to our daily lives.

The arrival of spring marks the return of the sun and the return of brown spots. Hyperpigmentation is often our #1 concern as we enter middle age. The phenomenon is largely amplified by exposure to UV rays. At a time when light is making its big comeback in the sky, it is high time to also invite it onto our faces. Goal for radiant skin and even complexion: here is our step-by-step ritual to remove spots and dark areas from our face.

Less effort, more shine. This is undoubtedly the best way to summarize the new “soft beauty” makeup trend, which arrives at just the right time to accompany our spring glow-up. The principle stated loud and clear: display a fresh complexion based on a routine that gives pride of place to skincare and focuses on discreet makeup. In short, natural, authentic: everything we love. Here's how to make this new wind of freedom yours that is already blowing through the VIP bathroom.

Collagen is nothing more and nothing less than the most abundant protein in our body. It fulfills many functions, including ensuring the mechanical resistance of our skin.

Over time, we unfortunately produce less and less – which explains a good part of the wrinkles that gradually appear on our faces from the age of 30.

If nothing can hinder physiological aging, it remains possible to integrate sources of collagen into your daily life. This starts with your diet and eventually, as a bonus, through food supplements and skin care that will help you adopt a 360-degree anti-aging ritual.

Sexuality occupies an important part of our lives as fleshly beings. It is therefore completely natural to question our relationship to intimacy, whatever our age or orientation.

And if there's anyone who knows about sexual wellness , it's Anne Kerveillant. She created the My Lubie brand, which we are happy to offer to you on our e-shop.

Today she answers the questions you ask yourself regarding sexual fulfillment.

An invitation to explore oneself and a rediscovery of sexuality from a recreational angle, where taboos are thrown into the air.

Did you know that 1 cm ² of your skin is home to 1 million microorganisms?

This entire ecosystem brings together commensal bacteria (“neutral”, neither good nor bad), mutualistic (which collaborate with each other for our good), pathogenic (malicious, sources of disease) or even pathobionts (opportunists who change sides like shirts). ).

We now know that maintaining a good balance within this teeming fauna is decisive for the well-being and beauty of our skin. Conversely , weakening our resident flora can allow unsavory species to gain the upper hand and promote skin problems... The good news is that certain cosmetics are specifically designed to protect and/or strengthen your skin microbiota. New resolution: Keep calm and save bacteria !